The Feb. 25 webinar “Resident Retention at Risk — How to Prevent Quiet Leaving,” sponsored by Opiniion, brought together industry experts to discuss the most pressing challenges in multifamily and student housing and their strategies to improve resident satisfaction and retention. This one-hour discussion explored key factors influencing move-outs, including communication gaps, maintenance concerns and lease renewal hesitations. Speakers shared insights on effective property management strategies, community-building initiatives and engagement tactics that drive resident loyalty.
The session highlighted best practices for feedback collection, strategic development and the role of online reviews in shaping resident perceptions. Register here to learn actionable steps to enhance resident experiences, from implementing quick leasing processes to organizing impactful events for residents. Strengthen your retention strategies and learn tips, tricks and best practices across the industry.
Key discussion points:
- (04:08) Common complaints and retention issues
- (05:29) Signs of unhappy residents and the weight to give online reviews
- (10:32) Best practices for addressing concerns
- (13:21) Special considerations for residents that might be quietly leaving and how to combat this phenomenon
- (22:14) Potential points for re-engagement
- (31:37) Communication tips and strategies
- Specific needs for student housing
- Messaging, texting, events and social media
- Handling emergencies
- (57:21) The importance of tours and the move-in experience for resident retention
Panelists:
- Evan Reyne, Opiniion (moderator)
- Joni Lowe, Pacific Urban Investors
- Anthony Frazier, XFD Real Estate
This webinar is sponsored by Opiniion, which specializes in resident satisfaction software that automates how property management companies collect authentic, real-time feedback from residents.
Register to learn about holistic strategies for resident retention.
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