Leasing & Marketing

The Moinian Group Begins Leasing at Manhattan’s ARIA 7 Platt

by Lynn Peisner April 9, 2026

NEW YORK CITY — The Moinian Group has begun leasing at ARIA 7 Platt, a 38-story luxury apartment tower in Manhattan’s Financial District. Construction was led by AECOM Tishman, Hill West was the architect, and Rockwell Group provided interior design services. The 250,000-square-foot, 38-story glass-clad tower features 250 units in a mix of studio, one- and two-bedroom layouts and penthouse residences with a dedicated lounge area. Amenities include a fitness center, library, work areas, lounges, private dining spaces with outdoor terrace access, a gaming area, laundry facilities and a communal …

April 9, 2026

Development Leasing & Marketing News Texas

Initial Units Open at Woodfield Development’s Strait & Nelson in San Marcos, Texas

by Lynn Peisner April 8, 2026

SAN MARCOS, TEXAS — Woodfield Development has completed initial units, and residents have begun moving into, Strait & Nelson, a 360-unit community in San Marcos. Construction is slated to be fully complete by this summer. The project team included architect Dwell Design Studio, ChalkLine General Contractor and Thrive Interior Design. Strait & Nelson consists of one-, two- and three-bedroom units and a clubroom with an entertainment kitchen and beer taps, a coworking lounge with private offices and conference rooms and a resort-style pool complemented by a courtyard and outdoor gathering …

April 8, 2026

Affordable Housing Development Leasing & Marketing News Northeast Washington, D.C.

Gilbane Begins Leasing $135M Second Phase of D.C. Affordable Housing Redevelopment

by Lynn Peisner April 3, 2026

WASHINGTON, D.C. — Gilbane Development has begun leasing the second of its three-phase redevelopment at 7th Street and Barnaby Road in Southeast Washington, D.C. Phase II of Barnaby & 7th includes 229 units within four new residential buildings: The Stoneview, The Solomon, The Marte and The Lewis. Construction of these buildings is slated for completion by summer 2026. The four communities feature a mix of studio to three-bedroom units serving households earning 50 and 80 percent of the area median income (AMI). Twenty percent of the apartments will be set …

April 3, 2026

Development Features Investment Sales Leasing & Marketing Operations

Why Branded Luxury Has Become a Fundamental in South Florida Multifamily

by Lynn Peisner March 30, 2026

By Ari Pearl Branded luxury in the South Florida multifamily market has moved from fad to fundamental. A branded luxury multifamily community is a high-end apartment or condo building that’s marketed under a well-known luxury brand — often a hotel, fashion, auto or lifestyle brand. Examples include Miami’s Porsche Design tower, which features an elevator transporting both the tenant and their car up to their high-rise unit. Bentley, Fendi and Armani also have lent their name to multifamily development through various partnerships. Today, premium multifamily renters will pay for a …

March 30, 2026

Affordable Housing Development Leasing & Marketing News Operations Texas

The NRP Group Opens 300-Unit Mixed-Income Property North of Dallas

by Lynn Peisner March 3, 2026

SHERMAN, TEXAS — The NRP Group and Texahoma Housing Partners have opened and begun leasing Sutton Flats, a 300-unit mixed-income community in Sherman, 65 miles northeast of Dallas. Half of the units are reserved for households earning no more than 80 percent of area median income. Monthly asking rents across the community range from $1,132 to 1,540. Amenities include a fitness center, coworking spaces with conference rooms, a game room, clubhouse and lounge, resort-style pool and a dog park. Sutton Flats residents also may rent garage parking spaces. The NRP …

March 3, 2026

Development Leasing & Marketing News North Carolina Southeast

Woodfield Development Opens EMORIE at Alston Town Center in Cary, North Carolina

by Lynn Peisner February 20, 2026

CARY, N.C. — Locally based Woodfield Development has opened EMORIE at Alston Town Center, a 302-unit property in Cary adjacent to a regional, open-air center, owned by American Asset Corp., anchored by Whole Foods. Located at 3905 Mahal Ave., EMORIE, features a mix of studio, one- and two-bedroom units ranging from 682 to 2,647 square feet. Additionally, the development includes a mix of townhomes, three penthouses and carriage units with private garages. Amenities feature a resort-style pool and courtyard with private cabanas and an outdoor kitchen, a fitness center and …

February 20, 2026

Company News Leasing & Marketing Operations

RKW Tapped to Manage NOVEL River District in Charlotte

by Lynn Peisner February 11, 2026

CHARLOTTE, N.C. — Crescent Communities has hired RKW Residential to third-party manage the developer’s NOVEL River District, a newly completed 318-unit property located within The River District, a 1,400-acre master-planned community in West Charlotte. NOVEL River District was the first project to be completed on the site. At full-build-out, The River District will include approximately 2,350 multifamily units as well as single-family, for-sale homes. NOVEL River District offers studio, one- and two-bedroom apartments and amenities such as a resort-style pool, fitness center, a plant room, outdoor recreation areas, dog park, …

February 11, 2026

Industry Voices Leasing & Marketing Operations Technology

The Housing System Keeps Saying No to the Wrong People

by Lynn Peisner February 9, 2026

I grew up around real estate. That meant summers power washing roofs in brutal heat, ripping out old carpet, painting benches and learning early that nothing about buildings is abstract. Someone pays for every decision. Someone lives with every mistake. My father and uncle ran a real estate company started by their father. From a young age, the rules were simple: work hard, study hard, be grateful. If you do those things, the system will reward you. For a long time, I believed housing worked the same way. As a …

February 9, 2026

California Development Leasing & Marketing News Western

CIM Group Opens Coro in Los Angeles

by Lynn Peisner February 4, 2026

LOS ANGELES — CIM Group has completed and opened Coro, a six-story, 168-unit property with 40,000 square feet of ground-floor retail in the West Adams neighborhood of Los Angeles. Units are offered as studios, one- and two-bedroom floor plans, and 17 apartments are reserved for households earning no more than 30 percent of area median income. CIM Group acquired the 1.3-acre Opportunity Zone property for the Coro project in 2023 from the West Angeles Church of God in Christ. Coro replaces the vacant former church, which relocated to the intersection …

February 4, 2026

Build-to-Rent Development Florida Leasing & Marketing News Southeast

ARK Homes For Rent Opens Tampa Townhome Community

by Lynn Peisner February 4, 2026

TAMPA, FLA. — ARK Homes For Rent has completed and opened Parkside, a 75-unit rental townhome community in Tampa. Units are offered as three- and four-bedroom floor plans, and amenities include walking paths and a dog park. Monthly asking rents start at $1,995. ARK Homes For Rent also offers a mobile app that helps residents pay rent, submit maintenance requests and work orders, access HOA information and shop in a tailored marketplace. It also includes access to the ARK Living platform, which provides custom health content and on-demand wellness features.

February 4, 2026

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