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FeaturesNortheastOperationsWashington, D.C.

Tariffs Complicate Market Optimism, NMHC Survey Reveals 

by Channing Hamilton

WASHINGTON, D.C. — Multifamily executives across the nation report that deal flow is increasing and debt financing conditions are improving, according to the National Multifamily Housing Council’s (NMHC) latest quarterly survey. But there’s a caveat. While respondents were confident about first-quarter market conditions, such as improving rent-growth trends, those who completed the survey after the April 2 tariffs were announced expressed a conspicuously different opinion. According to NMHC, about half the respondents completed the survey before the tariffs and the other half submitted responses after. The April 2025 Quarterly Survey of Apartment …

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Z Modulars Aerial Image
Content PartnerFeaturesFurniture, Fixtures & EquipmentIndustry ContentMidwestNortheastOperationsSoutheastSustainable/LEEDTechnologyTexasWestern

Texas Multifamily HVAC Trends: Why Developers Prefer All-Electric, All-Climate Heat Pumps

by Sarah Daniels

By Randall Towb of Mitsubishi Electric Trane HVAC US (METUS) Texas multifamily owners and developers are utilizing all-climate variable capacity heat pumps and variable refrigerant flow (VRF) systems for heating and air-conditioning (HVAC) needs in their low-rise, mid-rise and high-rise buildings. These systems deliver on both resident satisfaction and building owners’ return on investment (ROI) thanks to key benefits such as energy performance, zoned comfort, design flexibility, quiet operation, reduced maintenance and advanced controls and monitoring. In addition to resident comfort and ROI, these all-electric systems align with growing concerns …

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Company NewsIllinoisMidwestNewsOperations

The Apartment Source Merges Property Management Division With Westward360

by Channing Hamilton

CHICAGO — The Apartment Source (TAS), a real estate firm specializing in multifamily leasing, has merged its property management division with Westward360, a property manager for rental asset owners and community associations. The merger brings together two companies in the Chicago real estate market. According to a release, Westward360’s reputation in property management will help TAS expand into new Chicago and suburban markets, while Westward360 will broaden its portfolio.

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Berkeley, California
CaliforniaLeasing & MarketingNewsOperationsWestern

RealPage Sues City of Berkeley Over Ban on Rent Pricing Software

by Channing Hamilton

BERKELEY, CALIF. — RealPage has filed a lawsuit against the city of Berkeley, California, over an impending ban on the use of rent pricing algorithms. The firm is seeking a judgment and injunction against the ordinance, which RealPage argues violates the First Amendment right to lawful speech. The company also asserts that the ordinance was adopted based on false claims regarding its revenue management software.  The Berkeley City Council voted to ban rent pricing software on March 25. The ordinance will go into effect on April 24, unless it is …

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The Winslow
DevelopmentFeaturesNortheastOperationsWashington, D.C.

Construction Firms Grapple with Economic Uncertainty, NMHC Survey Shows

by Channing Hamilton

WASHINGTON, D.C. — Economic uncertainty has continued to be a primary concern for multifamily construction and development firms. More than half say current and future projects have experienced construction delays, according to the National Multifamily Housing Council’s (NMHC) Quarterly Survey of Construction & Development Activity. Fifty-eight percent of respondents stated they had experienced construction delays between January and March in the jurisdictions in which they operate. The most frequently cited causes for delays were economic uncertainty (68 percent) and economic feasibility (68 percent); followed by permitting, entitlement and professional services (58 percent); availability of construction …

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NewsOperationsPeople NewsTexas

JPI Hires Jay Parsons as Economic Advisor

by Channing Hamilton

DALLAS — JPI, a developer and builder based in Dallas, has hired Jay Parsons as economic advisor. Parsons will advise the company on economic trends and market dynamics. He will serve in a part-time role. Parsons has held executive and senior leadership roles at Madera Residential and RealPage. He also serves on the board of advisors for Apartment Life, a faith-based non-profit organization that offers community building programs.

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Jonathan Treble
Industry VoicesLeasing & MarketingOperations

Practicality is the Name of the Game for ROI on Amenities

by Channing Hamilton

By Jonathan Treble, founder and CEO, WithMe Inc. Amenities shape the daily lives of a property’s residents. They are not simply marketing tools or leasing incentives, but a crucial component of what makes an apartment community feel like a home. However, not all amenities hold their value. For example, a luxury golf simulator can cost anywhere from $25,000 to $150,000 to install. A rock climbing wall runs between $30 and $40 per square foot, meaning a 1,000-square-foot wall could total $30,000 to $40,000. Rooftop lounges and theater rooms can push costs even higher with maintenance …

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Heritage on Hover in Boulder, Colorado
FeaturesFrom the MagazinesOperationsTechnology

Managed Wi-Fi Poised to Surge Due to Combination of Factors

by Channing Hamilton

Property owners are learning how to provide fast internet at their communities for good reason. According to a 2024 renter preferences survey by the National Multifamily Housing Council (NMHC) and Grace Hill, high-speed internet is one of the top requirements for renters today. Ninety percent of respondents said they would not rent without it. Lisa Clark, senior director, MDU sales, with Lumos goes a step further, calling internet the “fourth utility,” behind water, electricity and gas. Consistently strong internet doesn’t just power remote work and streaming services, it’s the fuel …

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Annette Valle
Industry VoicesLeasing & MarketingOperationsTechnology

Five Ways to Use Data to Maximize Marketing ROI

by Lynn Peisner

By Annette Valle, founder and CEO, Social Kapture In today’s competitive multifamily housing market, property owners and managers who rely solely on intuition to guide their social media and digital marketing decisions are leaving significant leasing opportunities on the table. While industry experience is valuable, the most successful multifamily professionals are turning to data analytics to inform their strategies and maximize return on investment. As the founder of a social media agency specializing in the multifamily industry, I’ve seen how shifting from gut-based decisions to data-driven strategies can transform marketing …

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Eric Thorsen
Industry VoicesInvestment SalesOperations

Four Ways to Scale Your Portfolio and Four Trends to Watch

by Lynn Peisner

By Eric Thorsen, chief investment officer, Atlas Real Estate The real estate investment landscape is evolving rapidly, and investors who wish to thrive must go beyond simply acquiring properties. Success requires a strategic approach, one that prioritizes efficiency, scalability and operational excellence. The key to sustainable growth in real estate investing lies in developing robust systems that optimize asset performance, streamline operations and enhance the tenant experience. At Atlas Real Estate, we have built a foundation that enables institutional and individual investors to scale their portfolios with precision and maximize …

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